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August 28, 2007 / E, P5 b$ h3 F z
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Buyer's marketHome sellers forced to slash prices
& Y$ }- L- L& \' X* KBy FRANK LANDRY, CITY HALL BUREAU
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. * d) B# [! n0 N( K, | R
0 ~3 J0 s3 Q: ?- }9 B! @/ ]And new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday.
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! Y( [: {3 Q a/ J4 z- j$ i/ `"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." : P2 c! J1 Q( ]' i6 C8 Z. o& O( [
4 |4 V8 o# d j; OAs a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000. ( K8 k+ }, p' r7 U0 D/ Q- G
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said.
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& b6 r5 e* [& \- ]Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. , a Z& g' R* m) ^6 H) P1 g
; G- @$ j6 q- m J: _Condos didn't fair much better, with 79% going for less than the asking price. ( n# _: i5 j& G
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"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said. 5 s/ D: _5 C) L
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He said many sellers are knowingly asking for more than their home can fetch. 2 p8 I4 W2 b+ T/ G
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"And quite frankly, the realtors are getting a bit frustrated," Hall said. ! v Z, o! e5 `$ p
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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! [& }- d7 v# z2 I5 SThere are several theories as to why there are so many homes on the market.
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! f) [# M1 z2 h* O8 n; \$ R% NCarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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% z2 i9 I- I# c$ IOther people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said.
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper.
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# I$ a+ T) k R/ g) X( b/ SKeith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold. 8 ?1 U; x& \$ ?. `& E" Q7 x
( c4 Z. ?( \ s1 |' Q"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." ) B( Z1 C9 j/ T) @0 a( I6 ~
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Hall said many sellers with homes on the market in Edmonton today won't sell. 0 f% h6 e3 Z" k1 i- b
- n0 K9 D9 R$ J4 U2 }"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period."
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0 t- z- Z) C( S7 x7 \: K2 IThe Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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