Sun Life 要退休Clarica 标牌

小曲

Sun Life to retire Clarica name
" O- V1 i  K0 K+ RDuncan Mavin, Financial Post
Published: Monday, March 26, 2007
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* L. N, M2 d, m2 h7 n! WSun Life Financial公司 星期一宣布，将要退休Clarica 标牌，作为调整市场对策的一部分。
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Clarica 是Mutual life of Canada 在1999年引入的，三年后被Sun Life 收买下来。
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现在加拿大约有两百万Clarica 保险合同持有人, Clarica 有3,500 名理财顾问。

: r' P9 A; L8 R8 s- F公司说，这个改变将要在2008年第一季度完成。
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: Q6 I4 J# C3 e. j: TTORONTO -- Sun Life Financial Inc. said Monday it is retiring the Clarica brand as part of a revised marketing strategy.
Clarica was introduced in 1999 by Mutual life of Canada, and was acquired by Sun Life three years later.
There are almost two million Clarica policy- and accountholders in Canada, said Sun Life. Clarica also has a sales force of about 3,500.

% b* Y. H- k" `" x, a2 UThe company said the changes will be completed by the first quarter of 2008. Sun Life will incur a $40-million to $50-million charge in the first quarter of 2007.
; N3 @5 d# i5 ~" p; |"The Sun Life name is also well known and highly respected in many other markets around the world," said Sun Life chief executive Don Stewart.
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"Offering our customers, advisors and employees a more powerful brand promise will reinforce Sun Life's position in Canada, and strengthen our platform for continued growth internationally."
9 y7 T( j1 r. \) R" e4 U- `" Vdmavin@nationalpost.com
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1 b! S/ a/ [- p6 S  _© Financial Post 2007

cindy

小曲

原帖由 cindy 于 2007-3-26 16:35 发表

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本人翻译不当。标题应该翻译成：

Sun Life 要取消Clarica商标
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4 P' P+ I, P" p  v' m- V/ }/ `Sun Life Financial 是北美最大的投资和保险公司之一。Clarica 是Sun Life 的销售渠道，有3,500名顾问。Clarica 也是Sun Life 拥有的商标。这个商标要退伍了。现有的Clarica 商标的人寿保险和重大疾病保险合同约两百万,将要在2008年一季度前转换成Sun Life的商标。

dongfeng301

I have Clarica 商标的人寿保险,
$ k6 d* y3 Z9 k9 s* z/ a! q; M' T3 isomething will chang???

小曲

原帖由 dongfeng301 于 2007-3-28 15:10 发表
I have Clarica 商标的人寿保险,
% D8 f) ~! A* I0 qsomething will chang???

, I8 X' D9 h- Y& k, gOnly the brand name will be changed. You don't need do anything.