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August 28, 2007 8 n4 |3 @ |" G9 `3 k6 y( D
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Buyer's marketHome sellers forced to slash prices
0 v& X. k f# oBy FRANK LANDRY, CITY HALL BUREAU
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. 0 h9 ]5 P$ y( k* `9 D5 H8 a' h
$ @) _3 M( D e. Y0 f8 E) f* OAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday. ( q' P2 ~# _# Q
H6 G/ }/ y* E! l"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." 6 \ I# Q2 u3 O5 l2 A
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As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000. 0 R( u$ A1 h O/ y. r" ?; \6 ~
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said. ! H! s$ q6 @: [! k; m
2 k+ h3 ]. Q# \* `0 EJon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking.
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Condos didn't fair much better, with 79% going for less than the asking price.
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- V0 ]" r, t+ y"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said. $ Q% ]% b' M5 [, }! t
2 l4 G/ ~8 t- v0 M" O/ eHe said many sellers are knowingly asking for more than their home can fetch. l+ `4 k: m5 o, S Y
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"And quite frankly, the realtors are getting a bit frustrated," Hall said. 4 D3 K1 n3 k! f4 @) f! M: t
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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There are several theories as to why there are so many homes on the market. 2 M7 T% D8 s4 V0 K+ M, V; i' x$ j
3 P8 [6 n- Y0 I& a3 \" K- Z4 eCarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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$ _. j, a/ g/ r0 WOther people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. 7 ?( u5 l! |$ d J" p
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. ) w& H* X2 s1 R0 ?6 T. J
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold.
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"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." 9 ~2 h. n& ~1 i5 g) H
+ b9 d( A n; Y9 h* ~8 N1 BHall said many sellers with homes on the market in Edmonton today won't sell. + g7 O% J4 t+ h; `% J
: R6 L( g8 I0 Q& |' V1 l"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." , r: O( e* Z3 y9 g; `
3 I$ i y9 h' ~& v3 D1 Q ?The Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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