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August 28, 2007
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Buyer's marketHome sellers forced to slash prices H& p3 I5 z7 ]; h% j% X
By FRANK LANDRY, CITY HALL BUREAU, V0 y) C: A+ h, Q8 V# S
- H' b. v9 L; K" y( o* p* UHome sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent.
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And new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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. z* j6 s5 h' W"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday.
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"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." 6 _# |. b/ y7 a7 D6 y* t
4 R# [$ x8 N$ z: }4 T! dAs a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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( t- L8 m( j9 Q% Q' s# y* H5 {"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said. $ x, Q( ?# L! J& K! N. G
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. : |8 d/ ]6 K4 m! U5 s
! ~* K! G; W8 cCondos didn't fair much better, with 79% going for less than the asking price.
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+ a2 X; d" T' ~6 W- B"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said.
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He said many sellers are knowingly asking for more than their home can fetch. " t! [3 @+ R2 ` s& Y
9 L- o# ~7 X0 f( g. G! |. R) d) Y"And quite frankly, the realtors are getting a bit frustrated," Hall said. 4 \' R' U) U9 R0 G
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price." . p1 T2 u( U; g: Y/ Z+ i' p
' }+ o' R% E( j" t8 ?9 PThere are several theories as to why there are so many homes on the market. & s5 b/ K8 a6 u y. ~
4 {# Y3 j" r1 M$ \& QCarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. 4 S7 d l- j. s' {& V9 w
+ o6 |* X, ?% Y. _) m' QPratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. l; K! { Y# _' K' _
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold.
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"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." 3 }! ^: P* }* k; ]/ y6 F
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Hall said many sellers with homes on the market in Edmonton today won't sell.
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"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." & Z$ W |# B# `9 @& Y2 X `
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The Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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