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August 28, 2007
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Buyer's marketHome sellers forced to slash prices , G. K' v- y- U. |8 [& L
By FRANK LANDRY, CITY HALL BUREAU
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent.
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- D; q0 I: t+ e! @; t6 c, GAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday. 0 T/ t# e( @* p/ v4 d- s$ ~
# B: r S/ E# X4 H) L0 \"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." & T/ s& l# |1 H4 T" v( Z3 e8 \
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As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said. ) Y. y0 f: v/ u' K; R& R: W. [& n
/ o( O: Y6 M7 v& M6 W# ^+ b* K" q: iJon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking.
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Condos didn't fair much better, with 79% going for less than the asking price.
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8 W2 W# q3 h$ y$ v"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said.
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He said many sellers are knowingly asking for more than their home can fetch. , P ?5 @3 [5 k# S
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"And quite frankly, the realtors are getting a bit frustrated," Hall said. 0 ^ J5 ~. P- x3 B* u
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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There are several theories as to why there are so many homes on the market. 0 n. k" |9 X3 J+ e1 t
7 m) F. J. t& N5 q5 E' C/ ACarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. % v' m/ C+ l1 U) I8 p9 g
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. " t J I# j a# m5 Z
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold. : n. K: s5 j0 H* B. b
, `1 \1 r# v1 y# l* c0 M7 o2 f* @& H"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." 5 c. u& `- g1 t4 q
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Hall said many sellers with homes on the market in Edmonton today won't sell. p9 I2 R6 x& {( W8 N- [2 B
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"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period."
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The Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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