Gary Amrstrong, Philip Kotler, Cunningham, Peggy Cunningham, Lilly Anne Buchwitz, ( S! D& m9 d3 [# h7 q
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Marketing: An Introduction: third canadian Edition,, Pearson Education Canada, ( u5 {5 ^/ w7 Z$ n# D1 b' W1 I+ o5 B3 a3 b! t- n
For UofA course: MARK 301 and more. 6 X! {0 ~5 W3 l4 w3 I% h1 A' C9 H5 ?' ~+ l: A g